Advertising to Children
This book gives readers a balanced look at the issue of advertising to children and its surrounding arguments. Advertising to Children familiarizes readers with the basics of marketing and selling products, the history of children as consumers, current marketing strategies, food marketing, branding, and overconsumption. Color photos and informative sidebars accompany easy-to-follow text. Features include a timeline, facts, additional resources, web sites, a glossary, a bibliography, and an index.
|Interest Level||Grade 6 - Grade 12|
|Reading Level||Grade 8|
|BISACS||JNF019000, JNF024080, JNF053200|
|Number of Pages||112|
|Title Format||Reinforced Library Bound Hardcovers, Anywhere eBooks|
|Dimensions||6.25 x 9.25|
|ATOS Reading Level||9.2|
|ATOS Interest Level||MG+|
|Accelerated Reader® Quiz||125857|
|Accelerated Reader® Points||3.0|
|Features||Glossary of key words, Index, Informative sidebars, Reviewed, Sources for further research, and Table of contents|
|Online Resources||FREE! Booklinks Nonfiction Network|
Essential Viewpoints Set 3 – Horn Book Guide
. . .well-balanced discussion. . .