This series examines the knock-down drag-out feuds of some of today's top companies in a thrilling and informative way. Explore the prickly relationships between popular businesses like Adidas and Puma, Apple and Microsoft, and Marvel and DC. This hi-lo series is complete with colorful photographs, simple text, glossary, and an index. Aligned to Common Core Standards and correlated to state standards. Fly! is an imprint of Abdo Zoom, a division of ABDO.